Helping men & women in midlife build strength, create identity based habits, & feel like themselves again through personalized fitness, nutrition, & mindset coaching that fits your changing body

This program is for anyone who wants to:

  • regain energy, strength, or confidence

  • lose body fat or build muscle

  • learn how to fuel your body

  • understand what is happening to you during the menopause transition

  • be with a supportive community of people JUST LIKE YOU!

  • work with a Certified Menopause Coaching Specialist

  • Prepare for a bodybuilding competition

I want to chat!

How it works:

  1. Connect: Schedule your free discovery call

  2. Customize: Get a personalized coaching plan for you & your body

  3. Thrive: Build lasting habits that help you feel like yourself again & see the results you’re looking for

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Customized Nutrition
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Customized Workouts & Cardio
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Full App Access
Start your journey!
“I have had such a positive change in my physical and my mental health since working with Shanna that my family and friends have noticed and are now clients too."--Liz M

“I have had such a positive change in my physical and my mental health since working with Shanna that my family and friends have noticed and are now clients too."--Liz M

“Shanna guided me to reclaim my strength, self-worth, and body confidence, helping me overcome trauma and transform both mentally and physically.” --Amanda B.

“Shanna guided me to reclaim my strength, self-worth, and body confidence, helping me overcome trauma and transform both mentally and physically.” --Amanda B.

“Working with Shanna has been life-changing — her holistic coaching helped me gain strength, confidence, and emotional well-being I never thought possible in my 60s.”--Kelli H.

“Working with Shanna has been life-changing — her holistic coaching helped me gain strength, confidence, and emotional well-being I never thought possible in my 60s.”--Kelli H.

“Shanna provides the support, guidance, and expertise I need to stay consistent and achieve lasting health and fitness results.”--J.R.

“Shanna provides the support, guidance, and expertise I need to stay consistent and achieve lasting health and fitness results.”--J.R.

Hey there, I’m Shanna — fiancée, mom, and founder of Prime Coaching. After going through my own transformation — from being my heaviest and most lost, to rebuilding my health, strength, and confidence following divorce & motherhood, I knew I wanted to help others do the same.

That passion led me to coaching full-time and eventually creating Prime Coaching. Now, I focus on helping women thrive during midlife — especially through perimenopause and beyond. My approach combines tailored fitness, nutrition, mindset, and education coaching to help you feel strong, confident, and in control of your body again.

Because this chapter of life isn’t about slowing down… it’s about thriving!

JUST FOR YOU!

  • Perimonopause Symptom Checklist

    If you have been wondering whether or not you might be in the menopause transition, take a look at this FREE symptom checklist!

    SYMPTOM CHECKLIST

  • 6 Week Backside Blaster

    Get firmer, rounder, & tighter glutes with this 6 week Backside Blasting program!

    BACKSIDE BLASTER

  • Deep Core Strengthening Program

    Look no further! This FREE guide will help you build a strong core to protect your back, build better balance, and aid in pulling in your tummy

    DEEP CORE PROGRAM